English National Ballet partner Backes & Strauss

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Go to photo Tamara Rojo - Ambassador for the Victoria Collection by Backes and Strauss

English National Ballet is delighted to announce its partnership with Backes and Strauss, the oldest diamond company in the world.

The partnership will involve a close collaboration between the two companies both in the UK and internationally. Tamara Rojo, Lead Principal and Artistic Director of English National Ballet will become the ambassador for the very feminine Victoria collection.

“I am thrilled to be working so directly with a brand with a rich history and heritage and I can relate very easily to the Victoria collection which represents the grace, finesse and precision that is central to the world of ballet” Tamara Rojo


“As a company proud of its British heritage we are delighted to be associated with English National Ballet; the quintessential British dance company that through its creativity broadens the appeal of ballet throughout the world.” Vartkess Knadjian (CEO of Backes & Strauss)

About the Victoria Collection
Drawn from the Backes & Strauss archives, a 19th century brooch with two linked hearts was the starting point for today’s Backes & Strauss sumptuous Victoria diamond watches. Those linked hearts are now fully intertwined and they have become their own motif, repeated again and again in a circle of everlasting love, like that of Queen Victoria for her husband Albert. She was so smitten with him, she proposed the second time they met.

For more information about Backes and Strauss, this exciting partnership and the Victoria collection visit www.backesandstrauss.com

Dress: Courtesy of Catherine Walker